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Talk Show Analysis: October 2014


According to a Monthly Research Study conducted by Gallup Pakistan Media Research Consultancy, ‘Politics of Rallies’ was the main issue under discussion (33%), while majority of the guests were politicians (52%) and PPP was the political party with the most airtime representation (27%). The duration of the analysis is October 2014.

Content analyses of 8 popular current events talk shows (Off the Record; Capital Talk; Meray Mutabiq; To the Point; Sawal Yeh Hai; News Eye; Aapas Ki Baat and Tonight with Jasmeen) consisting of a total of 113 episodes aired on different cable television networks was conducted for October 2014. The topics discussed on these shows were distilled into 7 broad categories: ‘Economy’, ‘Governance’, ‘Law’, ‘Politics’, ‘Media’, ‘Security’ and ‘Miscellaneous’. Issues that were discussed less frequently, for example sports and socio-cultural subjects, have been included in the ‘Miscellaneous’ category.