Welcome to Gallup Pakistan !

Over 25 Years of demonstrated success in Marketing Research focusing on consumer behavior, media studies, public policy and socio - economic Research

Qualitative Research

Gallup Pakistan has its full-service offices at Karachi, Lahore and Islamabad which are geared-up with sate-of-the-art technology. At Gallup we provide research solutions in sync with the Client requirements. Our research team carefully analyses our Client's needs before recommending the right mix of research solutions. Currently, we offer the following repertoire of services pertaining to continuous and ad hoc research:

Focus Group Discussions
Gallup Pakistan's three main offices in Karachi, Lahore and Islamabad are equipped with the tools and expertise required to conduct qualitative research. Our trained in-house moderators are available all the time, and are fluent with various regional languages. Each office has one-way mirror and viewing facility along with equipment for audio-visual recording. Simultaneous English translations are also arranged for foreign Clients.

In locations other than our main offices, we provide portable one-way mirrors that can be temporarily installed in a way that is imperceptible to the respondents.

Our Recruiters help us recruit the right profile of respondents, so that the best results can be reached. When conveyance is a problem, transportation services are also offered to the respondents.

In-depth Interviewing

We also offer other types of qualitative research methods, e.g. In-depth interviewing. This kind of surveying method allows us to observe and understand the consumers' behavior, attitudes, perceptions and preferences in great detail. The Clients benefit by obtaining deep insights into their consumers' minds.



	Quantitative Research
	Qualitative Research
	Data Entry
	Data Processing & Advanced Analysis
	Report Writing and presentation
	CUSTOMIZED RESEARCH
	CONTINUOUS RESEARCH
	SYNDICATED RESEARCH
	Profile of Pakistani Consumer
	Gallup Pakistan Media Report

Disclaimer: Gallup Pakistan is not related to Gallup Inc. headquartered in Washington D.C. USA. We require that our surveys be credited fully as Gallup Pakistan (not Gallup or Gallup Poll). We disclaim any responsibility for surveys pertaining to Pakistani public opinion except those carried out by Gallup Pakistan, the Pakistani affiliate of Gallup International Association. For details on Gallup International Association see website: www.gallup-international.com